Ecommerce Manager Padelplay

We're looking for an e-commerce and growth leader with the drive to take this fast-growing sports tech startup to the next level.

About Padelplay

At Padelplay, we're building the future of padel performance.

Our AI-powered sensor and app help players understand their game through real match data tracking every shot, analysing patterns, and turning gameplay into actionable insights. Padel is one of the fastest-growing sports in the world, and we're building the performance platform that keeps pace with it.

We're now looking for an Ecommerce Lead to own the next phase of Padelplay's commercial growth.

The role

We're looking for someone who understands how modern consumer hardware brands grow through:

  • D2C ecommerce strategy,

  • performance marketing,

  • conversion and funnel optimisation,

  • and data-driven decision-making.

You'll take full ownership of Padelplay's ecommerce revenue and growth operations across the Netherlands, Spain/Portugal, and the UK, working closely with the Managing Director and our Marketing Lead, who owns content and brand.

The Managing Director owns the long-term product vision and strategic direction. The Marketing Lead owns content, brand, and community. Your role is to translate commercial ambition into ecommerce execution, campaigns, channel strategy, conversion, and measurable revenue growth.

This role is ideal for someone who loves building, testing, optimising, and shipping fast. You need a proven track record in growing D2C ecommerce brands and managing paid campaigns end-to-end.

What you'll do

Growth & performance marketing

  • Own and grow D2C hardware revenue across our three core markets

  • Manage and optimise paid campaigns across Meta, Google, TikTok, and other relevant channels

  • Improve acquisition funnels, landing pages, conversion rates, and attribution

  • Analyse campaign performance and turn insights into action

  • Manage external agencies and hold them to clear performance targets, while staying hands-on with campaigns yourself

E-commerce operations

  • Own the online store experience and optimise it for conversion

  • Develop and test promotional strategies, bundles, and pricing mechanics

  • Build market-specific approaches for NL, ES/PT, and the UK where needed

  • Lay the groundwork for subscription and recurring revenue models as the business evolves

Cross-functional collaboration

  • Work closely with the Marketing Lead to align performance and brand

  • Partner with product and customer support to identify friction points and improve the purchase journey

  • Feed market and customer insights back into the broader team

What we're looking for

Must-haves

  • 5+ years of experience in ecommerce, growth marketing, or D2C consumer brands

  • Proven track record of growing online revenue for a physical product

  • Strong understanding of paid social and performance marketing

  • Experience managing agencies and external partners

  • Highly organised, execution-focused, and comfortable with ambiguity

  • Strong communication skills in English

Big plus

  • Experience in SportsTech, consumer hardware, or lifestyle D2C brands

  • Hands-on experience with Shopify, GA4, Meta Ads, GTM, and email/CRM tools

  • Active padel player or genuine passion for racket sports

  • Additional Dutch or Spanish language skills

Why join Padelplay?

  • Work in one of the fastest-growing sports globally

  • Join a fast-growing SportsTech startup with real commercial ownership

  • Help shape the future of performance tracking in padel

  • Work closely with ambitious founders and a lean, driven team

  • Build and own campaigns with direct revenue impact

  • Be part of a team obsessed with helping players improve